“7×7” Northeast India’s First Ever Music Project on the Theme of Youth & Drug Abuse

~ A musical journey to bring healing and awareness among youth on drug abuse ~

New Delhi, 10 June 2013:

The burning issues of drug abuse in most of the states of Northeast India call for an urgent attention and active response from everyone who care and desire to bring change. Seven various music bands have landed their support and vow to raise their voice through songs for the Cause. BASIC today announces Northeast India’s first ever music project that will bring out a unique music album on the theme of ‘youth and drug abuse’.

Named as “7×7”, the music project will highlight well-known and socially responsible artists from all the states of Northeast India.  It is a sincere attempt to take a step towards bringing healing, and to try finding solutions to the issues together. The album not only unites various bands from different Northeast states to raise one voice for the cause but also features the diverse music talents that the region has.  It will feature two all girls music bands and also a taste of folk fusion music from Nagaland.

From experience we know that the worst sufferer, long-term impact and victim of drug abuse are mostly not the drug users but people around them especially family.  BASIC has been supporting ‘Tabitha Home’, an orphanage for HIV+ children for more than two years now. “Helping the HIV+ orphans bring tremendous satisfaction knowing that not only are we supporting those suffering kids but amending for the past also. All the children had IDU fathers (and all HIV+)”, said Khevito Elvis Lee, BASIC project manager.

Through this album, BASIC will raise fund and aim to support people in need with special focus on HIV+ orphans. BASIC also plans to organise a concert with all the seven bands in Delhi by November 2013 to create awareness among people especially the youth. Music, being a universal language and one of the most powerful tools to reach out to the youth, will be a great empowering force for the journey ahead.

Talking about the journey so far to make the project successful, Mr. Elvis shared “We knew that it would be a great challenge for all of us to carry forward this project but with the determination and willingness and heart for the society and youth, we never thought of giving it another second thought. And we strongly believed that God will lead us through as reminded by His words in Genesis 28:15 – I am with you and will watch over you wherever you will go , I will not leave you until I have done what I have promised you. “7×7? is our sincere effort to together find answers to the issues that ails our society and say boldly without regret that “we Care, we Tried and we Did” something for our society, our family, our friends and our nation.”

About BASIC (Be Aware, Support, Care & Inform):

BASIC, a non-profit organisation is an answer to a quest a group of friends had that resulted from daily and casual discussions on various issues and problems that plague our society. Awakened to the need of people around us, we felt an impending need to do whatever we can to be agents of change. We desire to make people aware of the issues that society live with, garner support from people to tackle these issues, inform people of ways and means to tackle the issues, whilst caring for all of God’s creation by serving with a heart of love and inculcating an attitude of stewardship.

With a mission to bring positive social change through various social innovations and collaborations with diverse social contributors – corporate groups, governments, and individuals, BASIC was started in August 2011.  

Some of BASIC objectives include:

  • Fund raising
  • Networking & connectivity
  • Capacity building
  • Awareness campaigns
  • Advocacy
  • Youth empowerment
  • Public engagement through social media
  • Research & publication
  • Economic empowerment
  • Social and cultural promotion
  • Advisory Services to NGOs & Corporates

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For media queries contact

Elvis Khevito Lee @ +91-89668516/+91 9811369216: reachbasic@gmail.com

Maivio J Woba @+91 9873094566; j.maivio@gmail.com